NEOM City: Pioneering Green Tourism for a Sustainable Future

NEOM City, a flagship project of Saudi Arabia's Vision 2030, is setting new benchmarks for sustainable urban development with a strong focus on green tourism. A recent 2025 study explores NEOM's ambitious strategies to achieve excellent sustainability and environmentally responsible tourism.

The research highlights Saudi Arabia's commitment to integrating sustainability into its tourism sector, aiming for net-zero emissions by 2030. This involves promoting greener initiatives like eco-hospitality, locally sourced materials, and green airlines, all supported by forward-thinking government measures.

Key Sustainability Aspects:

•       Net-Zero Emissions: NEOM's bold target to eliminate emissions in its tourism sector by 2030.

•       Eco-Hospitality: Promoting sustainable practices within the tourism industry.

•       Smart City Technologies: Leveraging advanced tech to enhance sustainability and create an ideal tourist destination.

While challenges like overtourism and resource depletion are acknowledged, NEOM's plan is actively leveraging smart technologies to achieve its sustainability goals.

Statistical Snapshot: NEOM City's Sustainability Goals for Tourism Sector

Goal	Target Year
Net-Zero Emissions	2030
Sustainable Tourism	Ongoing
Resource Preservation	Ongoing